Brands
The Lowdown: Maytag Man Gets Hairy, Hormel Stages Strip Show
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Hormel and BBDO Minneapolis are staging a one-night-only Black Label Bacon Strip Show on Nov. 6 in Las Vegas with acrobats, music and “bacon burlesque dancers” named after four varieties of Hormel Black Label — cherrywood, pecanwood, brown sugar and jalapeño.
It’s being touted as a Broadway-level production and is the brand’s latest effort after 2013’s first International Bacon Film Festival and last year’s “Bacon-Fueled Motorcycle” and follow-up film festival.