Responsibility
Biggest Ever Turkey Donation Provides Festive Feast for 15,000 Families
Guinness World Records
An astonishing 145,353.91 kg (320,450 lb 8.3 oz), or 15,120 turkeys were donated in a single day.
Jennie-O collaborated with NBC’s Today where weather anchor and prolific Guinness World Records title holder Al Roker helped set the record live on their flagship morning show.
This beat the previous record of 64,463.44 kg (142,117.55 lb) set last year by TikTok stars Nick DiGiovanni and Lynn Davis.
The brand attempted the record to help support food charities and the families that rely on them during the festive months.
This was echoed by Jilly Stephens, CEO of City Harvest a food charity on set, stating that “over 3 million working-age New Yorkers struggle to make ends meet.”
Before the turkeys could be donated to the charities, the total weight had to be verified …