Grocery stores have been the trusted ally in the weekly challenge of feeding a family for ages, with a whopping 4 out of 5 consumers swearing by them in a recent survey*. As consumer needs are changing, club stores, discount food outlets and other alternatives have been building a following. Shoppers shared their preference for alternative formats ranging from discounts and shopping experience to product availability and channel exclusivity.
Shoppers reportedly are drawn into dollar stores by the discounts offered, an exclusive variety of products, and convenient single-serve options. Dollar stores excel at providing those last-minute food additions during a shopping spree or daily commute.
Convenience stores offering an array of single-serve delights, hot prepared meals, and delightful baked goods draw in consumers. They serve as the go-to pit stops for individuals seeking a quick and hassle-free food fix.
*Toluna Start survey. United States sample
N=203 respondents
Primary- or Shared-Responsibility Grocery Shoppers
Ages 25-64
Fielded September 13, 2023
